Description

Wonderful pictures with bright, pure black OLED
See every single detail, even in dazzling light or deep shadow. This OLED TV, powered by Cognitive Processor XR, maximises picture quality for incredible realism.

Extended colour volume, now see every shade and hue
Over a billion colours reproduced with the subtle differences seen in the real world. Powered by Sony’s Cognitive Processor XR, XR Triluminos Pro with a wide colour spectrum delivers natural shades in every detail.

Everything upscaled close to 4K quality
Whatever the content or source, images are upscaled close to 4K. XR 4K Upscaling accesses a vast database to intelligently recreate lost texture and detail.

Intelligent motion processing for smooth, fast-moving action
XR OLED Motion combats blur by detecting and cross analysing key visual elements on successive frames. It creates and inserts extra frames between the originals for smoother, clearer action.

Screen sound, ingeniously immersive
The screen vibrates, turning every part of it into a speaker for powerful acoustics that move with the picture.

Sound from the centre of the screen, perfectly matching action
With Acoustic Surface Audio +, sound comes directly from the right place in the scene. Far more immersive than conventional TVs where sound comes from beneath the screen.

Auto Genre Picture Mode
BRAVIA XR automatically switches into Game Mode with PS5 to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.

Various features in HDMI 2.1
With 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, the TV gives you smooth and clear movement for responsive gameplay.

What you want to watch all in one place
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.

Just use your voice to control your TV with help from Google
Your TV is more helpful than ever. Ask Google to find movies, stream apps, play music, and control the TV – all with your voice. Even get answers, control smart home devices, and more. Just say “Ok Google” to get started.

Kids Profile
With Kids Profile, you call the shots. This special feature helps you guide children to age-appropriate content, in a space that’s all their own. Set kid-friendly filters for apps, movies and shows. Limit how long they can watch and easily set bedtimes.

Key Features

  • 77″ 4K UHD Resolution display combines bright, pure black OLED screen with the powerful intelligence of the Cognitive Processor XR
  • XR OLED Motion uses intelligent motion processing for fast-moving, blur-free scenes
  • Smart TV powered by Google TV with hands free voice control and your favourite streaming apps in one place
  • With Acoustic Surface Audio + the screen is the speaker-sound comes from exactly the right place in the scene
  • Perfect For PlayStation 5 with awe-inspiring scenes, atmospheric sound and exclusive new features bring your go-to games to life like never before
  • Enjoy your favourite videos, phones and more from your iOS or Android devices on your TV with Apple AirPlay and Chromecast built-in.